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The Role of Social Media in Communicating Health Science

N. Seth Trueger, MD, MPH, FACEP

Emergency Medicine
Northwestern University

This presentation will discuss how medical journals use social media to share new medical research. This includes how articles are summarized for social media channels (Twitter, Facebook), in-house production of live videos and podcasts, and the creation and dissemination of visual abstracts, concise graphical summaries of study results optimized for social media sharing. Additionally, the goals and metrics of success will be covered, including citations and altmetrics.

Presentation date: January  23, 2020.